Recovery Theory

[rep2death]

(for the record i LOVE recovery, but some ppl still pick at it...so heres my theory as to why)

Ok...the main problem with this album is the lone fact that it isn't an "Eminem" album

Its a mainstream rap album wich was conceived and released with one goal in mind: MAKE EMINEM POPULAR AGAIN AND PUT HIS NAME BACK ON THE MAP

Eminem is a smart guy. He knew what his career needed. It needed to be revived...recovered. So he and his people went back to the lab and decided to pretend relapse never happened. They publicly came out and told the world what they wanted to hear by saying "Relapse sucked, but wait...now we are really REALLY serious this time...this new album, you're gonna love it...we promise this time k!"

They got popular artists and producers and created a mainstream record. If Eminem created a raw hip hop masterpiece without the mainstream sound, it wouldnt have sold. People forgot who he was. His las 2 albums werent classics. He was practically a new artist again. He had to come out mainstream with this one and attract a crowd first.

Imagine if Kanye Wests first album sounded like MBDTF...people woulda been like "WTF IS THIS SH*T!? This n*gga is weird!"

But because he is already hot and didnt have to gain his fan base again, people accepted it for exactly what it was.... MUSIC.

So im sure Eminem will find that "Eminem" sound eventually, but for now lets just accept what he is doing in the mean time...he is rebuilding his brand and gettin popular again. Thats all.

Did he sell out? Maybe. Has he gone soft? Perhaps. Is he mainstream? Sure.

But...is he music still good? Yeah. Can he still spit fire? Hell yeah.

Its all a strategy people...its a business. He's still making music he wants to make, but he has a 2nd agenda...he wants to be hott again...i dont blame him...you cant be at the top of the world and then just come back a nobody. He NEEDS to be number one.

[mdemaz]

Good points made here..

[Asd-ONE]

Nah. People won't admit it, but they pick on it because of the nostalgia from 99-02.

Recovery is just a different Eminem. He can't make a raw hip-hop masterpiece again. He has already done everything. Already some of his songs sound the same and say the same things. He's just keepin it fresh, with a different sound to it which appeals to the public.

I don't think they were like :"Em, you need to get back on top, people are forgetting you, let's sell out and go mainstream." He would never do that.

[shadyboymez]

you are right, he needed to get back on the critics side and get back all the people who hated the accent

BUT i don't want this to be the new Eminem, because he has given no hint that Recovery was just an experimental album to get him back in the mainstream

i miss the songs where he just doesn't give a fuck, and speaks his mind. he should have enough fans at this point that he doesn't need to reach out to little kids who didn't like his accent.

[Asd-ONE]

he didnt sell out though lol

he just went more mainstream

Yeah I know. I don't think he sold out either.

[N.E.R.O.]

I partly agree with your theory I personally never viewed Eminem as a good business man: The Shady Records 1.0. (Let's Face It we wouldn't have bought Re-Up, D12 albums Etc. If he wasn't on the tracks).. Unfortunately Shady Ltd. Flopped Etc. Em came to a point where he realized he couldn't recapture the magic with his old formula (Relapse) even though his lyrical prowess was still incredible and almost untouchable (Part of the problem with Recovery).. I don't know if Em worked with new producers and pop artists because he personally wanted to give them a chance, as a favor for Jimmy Iovine or in an attempt to please a new fanbase (ultimately by selling and pleasing his record label) or for another reason.. Em kept his lyrical part tight on the album! Probably thinking the pop fans would only listen to the beats and the underground Hip Hop Heads would Appreciate his unlimited lines of tongue twisters metaphors punchlines and other Hip Hop/battle abilities.. the result was a solid album where the lack of a coherence in topics and productions is the biggest problem.. and trying so hard to spit fire on the Mic that he almost Forgets his spirit(s) even though they rarely show up Marshall: Goin' Through Changes Slim Shady: W.T.P. .. Good Thinkin' though

[Fa-Q]

Good points made here..

I second this

[Emadyville]

Good points made here..

I second this

I'll third that


Though the Kanye thing makes sense by saying if his latest was his first people would have probably discredited it, but it also might be because he is so famous critics rated this better than anything and sadly so...but I think in terms of how bad his new album sold doesn't fit the logic or your overall argument and other points. Just wanted to point that out, good read though, and while I still think em just did what he wanted to do, your points I feel at the least were of some influence behind his songs

[Scrubz]

He's a grown ass man, he can act like child for ever. And he has ALWAYS been mainstream, he was jus a shockingly raw/ I don't give a fuck artist. Now a days you can't shock anybody, with all te Lindsey lohans, Charlie sheenes, ect. He's just doing what he does best in life at a different stage of his life. I don't think its fair to hate because he could be dead or not even raping, us fans are lucky he was able to resurrect himself.

[mdemaz]

Em just did what he thought we all wanted him to do..
As well as doing what his instincts told him.

Fuck everyone that said he sold out..
He was only trying to make something of himself like he did in the early 00's.

People keep on arguing how Em has changed his ways etc.
Who cares?
Y'all never gave a shit about him when he was in hospital with tubes hanging out his ass..
In fact, It didn't get any media coverage here in Aus.
He fell off, then came back with vengeance, which people didn't like.
So he made recovery.
It's not rocket science, it's just common sense.

If you fall off, and wanna become number 1 again, you gotta fucking shout your brains out next to the microphone with 48 hours.

[Emadyville]

He's a grown ass man, he can act like child for ever. And he has ALWAYS been mainstream, he was jus a shockingly raw/ I don't give a fuck artist. Now a days you can't shock anybody, with all te Lindsey lohans, Charlie sheenes, ect. He's just doing what he does best in life at a different stage of his life. I don't think its fair to hate because he could be dead or not even raping, us fans are lucky he was able to resurrect himself.

thats a great point, and what kind of takes away from anything em can ever do.

he became such an icon and piece of culture when he came up because of what he said, and how shocking/disgusting the shit he put into songs was got that attention. You can't shock people anymore, and the thing is, he can't either, once it happens it's over, only in time can something really be "shocking" again. The blatant anti-gay lyrics, the song where literally kills his wife, the stories about drugs and rape/killing, the lyric about raping his mother, etc.

Insane was close to shocking, but the thing is, even that got the response of "well it's eminem, I expect that"...so how can he shock people

Get on a track with rihanna...yeah I said it, and having wayne be the only featured verse on his entire album, having pink on a song...I guess he did shock us, and in a way we didn't expect, damn he is clever

[mdemaz]

Word to Scrubz..
At the end of the day, we can all criticize, but Eminem is back baby.

[Scrubz]

He's a grown ass man, he can act like child for ever. And he has ALWAYS been mainstream, he was jus a shockingly raw/ I don't give a fuck artist. Now a days you can't shock anybody, with all te Lindsey lohans, Charlie sheenes, ect. He's just doing what he does best in life at a different stage of his life. I don't think its fair to hate because he could be dead or not even raping, us fans are lucky he was able to resurrect himself.

thats a great point, and what kind of takes away from anything em can ever do.

he became such an icon and piece of culture when he came up because of what he said, and how shocking/disgusting the shit he put into songs was got that attention. You can't shock people anymore, and the thing is, he can't either, once it happens it's over, only in time can something really be "shocking" again. The blatant anti-gay lyrics, the song where literally kills his wife, the stories about drugs and rape/killing, the lyric about raping his mother, etc.

Insane was close to shocking, but the thing is, even that got the response of "well it's eminem, I expect that"...so how can he shock people

Get on a track with rihanna...yeah I said it, and having wayne be the only featured verse on his entire album, having pink on a song...I guess he did shock us, and in a way we didn't expect, damn he is clever

Hahaha! That last paragraph is 100% true. I remember when the tracklist came out everyone was .

[VenomBlackViper]

Great points brought up here by everyone, and here I was expecting to see another "eminem suckz now" thread.

[mdemaz]

Great points brought up here by everyone, and here I was expecting to see another "eminem suckz now" thread.

I think we have all learnt something...
We should be glad Em is even alive..
Who cares about the music...?