Kendrick Lamar recently sat down to discuss the reasoning behind signing with the team at Aftermath and Interscope, along with his thoughts about Frank Ocean coming out last month.
One of the hottest names on the hip hop scene right is Kendrick Lamar. The Black Hippy member has made quite a bit of noise on music scene since releasing his 2010 project Overly Dedicated, and kept the hits coming when he dropped his 2011 project Section.80.
For 2012 the Compton native is working on releasing his studio debut album ‘good kid, m.A.A.d. city,’ but what caused Kendrick Lamar to choose Interscope and Aftermath over all of the labels that were scouting his talent?
“When [2010’s] (O)verly (D)edicated came out, we were shopping because that’s when the money wasn’t a factor – the numbers were crazy. So it was about who understood the vision. And Dre and Jimmy Iovine understood. They were just banking off talent, like Eminem. They understand how the growth of an independent company, like Aftermath, can develop into something that becomes its own Interscope, and that’s what we’re doing with Top Dawg Entertainment. We want to develop artists and put out solid albums like Eminem did with The Marshall Mathers LP and 50 Cent did with Get Rich or Die Trying – they’re records that stood the test of time. They understood that.”
Continuing his interview with CBC.ca, K Dot also addressed one of hip hop’s most controversial stories this year, Odd Future resident crooner Frank Ocean coming out.
“Yeah, he’s being his own individual. I respect him for coming out with it, knowing it’s a lot of tough-acting rappers out here that got the same sexuality and scared so they’ll go stage a front. I respect that man more for being aware. And nobody should say nothing about it, especially the rappers because you can shun him forever or whatever, but you’re wearing Versace, Louis Vuitton, Dolce. … These people you wearing have the same sexuality. That’s the crazy part. Yeah, I respect that man.”
http://theversed.com/2012/08/14/kendrick-lamar-explains-signing-to-aftermath-record-label-supports-frank-ocean-coming-out/
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Kendrick Lamar in Chicago:
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Watch Black Hippy's new group music video for "Black Lip Bastard (Remix)" off of Control System, Ab-Soul's critically acclaimed album:
http://forum.trshady.com/viewtopic.php?f=6&t=147355
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Check this Kendrick Lamar interview where he confirms an Eminem for the future. Also, feel free to jump into the argument:
http://forum.trshady.com/viewtopic.php?f=3&t=147471&start=90
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Catch Kendrick Lamar in his new video for his second single, "Swimming Pools (Drank)," off of "good kid, m.A.A.d city," which is Kendrick Lamar's commercial debut with Aftermath Entertainment (Top Dawg Ent./Aftermath/Interscope Records). The album drops October 2nd, 2012. Buy a copy and show support!:
http://forum.trshady.com/viewtopic.php?f=6&t=147218
http://itunes.apple.com/us/album/swimming-pools-drank-single/id546531828
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Check out Kendrick Lamar and Dr. Dre preform "The Recipe" live at Coachella. It's Kendrick's first single off of "good kid, m.A.A.d city," which is coming October 2nd, 2012. Buy a mother fucking copy:
http://itunes.apple.com/us/album/recipe-feat.-dr.-dre-single/id515560860
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Kendrick Lamar's fellow Black Hippy member, Jay Rock, drops a new song. Check it here: http://forum.trshady.com/viewtopic.php?f=6&t=147481
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Want to know more about Ab-Soul? Read the details of his whole life, but it is of course a summary:
http://forum.trshady.com/viewtopic.php?f=6&t=147502
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Schoolboy Q and A$AP Rocky get high and get funny. Check out this interview:
http://forum.trshady.com/viewtopic.php?f=6&t=147503
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Also, if you haven't checked out these albums yet, I suggest you listen to Section.80, Overly Dedicated, Control System, Longterm Mentality, Habits & Contradictions, Setbacks, and Follow Me Home.
Section.80 - http://itunes.apple.com/us/album/section.80/id447516359
Overly Dedicated - http://itunes.apple.com/us/album/overly-dedicated/id392386303
Control System - http://itunes.apple.com/us/album/control-system/id525933456
Longterm Mentality - http://itunes.apple.com/us/album/longterm-mentality/id428131719
Habits & Contradictions - http://itunes.apple.com/us/album/habits-contradictions/id495258117
Setbacks - http://itunes.apple.com/us/album/setbacks/id414073925
Follow Me Home - http://itunes.apple.com/us/album/follow-me-home/id449934186
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Check out Lupe Fiasco's third single from "Food & Liquor 2,"Lamborghini Angels:"
http://forum.trshady.com/viewtopic.php?f=6&t=147279&start=30
http://itunes.apple.com/us/album/lamborghini-angels-single/id551552311
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Check out Slaughterhouse's fourth single from "welcome to: OUR HOUSE," "Goodbye." The record drops August 28th, 2012. Also, head over to the Slaughterhouse thread to view the album's snippets. They are fire:
http://forum.trshady.com/viewtopic.php?f=5&t=142939
http://itunes.apple.com/us/album/goodbye-single/id549921023
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Tech N9ne gives a taste of whatever the fuck E.B.A.H. is in this video:
http://forum.trshady.com/viewtopic.php?f=6&t=147475
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50 Cent, who recently has been hit with criticism from his label mate Slim da Mobster, has dropped his new single "New Day (feat. Alicia Keys & Dr. Dre)" from his fifth studio album "Street King Immortal." The album should be dropping in November of 2012, however this album has had many push backs so don't cement that date in your mind. Here, check it out:
http://forum.trshady.com/viewtopic.php?f=5&t=146786
http://itunes.apple.com/us/album/new-day-feat.-dr.-dre-alicia/id548885750
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